The Oner Active campaign centres on ACCENTUATE - a creative platform designed to celebrate and elevate female strength. Built around the Enhancelift™ product innovation, the campaign highlights precision design that sculpts, supports and enhances the natural physique during weight training. Every seam and contour is positioned as part of a larger philosophy: sportswear that works with the body, not just on it. The tone is confident, bold and empowering, reinforcing that strength training is as much about self-expression and self-belief as it is performance. By combining technical innovation with a premium, fashion-led lens, the campaign positions Oner Active at the forefront of a new era in women’s strength wear - one that champions individuality, confidence and beauty in every silhouette.